P&L Tracking
See real profit, not just ROAS
Track live profit and loss by connecting ad spend with shipping, COD, RTO, returns, and logistics costs — all in one place. Move beyond surface-level ROAS to understand what you actually make on every order, campaign, and channel.
P&L Tracking
See real profit, not just ROAS
Rebuild complete user journeys across third-party checkouts and multiple browsers to ensure every order, event, and revenue touchpoint is captured accurately. Recover lost data from GoKwik, Razorpay, Shiprocket, and in-app browser flows like Meta → Chrome/Safari.
How it works
How it works
How it works
How it works
Track, compare, and optimize your marketing performance using clean, deduplicated, multi-channel data — updated in near real time.
Features
Features
Features
Built for real profitability
BooleanMaths connects revenue, costs, and fulfillment data to show true P&L across your entire funnel — from ad click to final delivery.
Live Profit & Loss
Track real-time P&L by combining ad spend with product costs, shipping fees, COD charges, RTOs, and refunds. See profit at every stage — not just top-line revenue.
Order Fulfillment Tracking
Inventory Management
Fully Customisable Settings
Live Profit & Loss
Track real-time P&L by combining ad spend with product costs, shipping fees, COD charges, RTOs, and refunds. See profit at every stage — not just top-line revenue.
Order Fulfillment Tracking
Inventory Management
Fully Customisable Settings
Live Profit & Loss
Track real-time P&L by combining ad spend with product costs, shipping fees, COD charges, RTOs, and refunds. See profit at every stage — not just top-line revenue.
Order Fulfillment Tracking
Inventory Management
Fully Customisable Settings
See True Campaign Profitability
Understand which campaigns actually make money after shipping, COD, returns, and RTOs — not just which ones look good on ROAS.
See True Campaign Profitability
Understand which campaigns actually make money after shipping, COD, returns, and RTOs — not just which ones look good on ROAS.
See True Campaign Profitability
Understand which campaigns actually make money after shipping, COD, returns, and RTOs — not just which ones look good on ROAS.
Prevent Hidden Losses
Spot losses caused by failed deliveries, cancellations, and logistics costs early — before they quietly eat into your margins.
Prevent Hidden Losses
Spot losses caused by failed deliveries, cancellations, and logistics costs early — before they quietly eat into your margins.
Prevent Hidden Losses
Spot losses caused by failed deliveries, cancellations, and logistics costs early — before they quietly eat into your margins.
Scale What’s Actually Profitable
Make confident scaling decisions using real profit data, not assumptions — and invest more in channels that deliver net revenue.
Scale What’s Actually Profitable
Make confident scaling decisions using real profit data, not assumptions — and invest more in channels that deliver net revenue.
Scale What’s Actually Profitable
Make confident scaling decisions using real profit data, not assumptions — and invest more in channels that deliver net revenue.
Find Us on Shopify
Find Us on Shopify
