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Boolean Maths

About us

One Company.

Two Missions.

At Booleanmaths, we help brands optimize ad performance, improve ROAS, and scale profitably with data-driven marketing intelligence. Our platform combines AI-powered attribution, advanced conversion tracking, and seamless integration with Meta's Conversions API (CAPI) and Google Ads to ensure every marketing dollar is spent effectively.

We provide businesses with clear, actionable insights into their customer journeys—from ad clicks to conversions—so they can make smarter decisions, reduce acquisition costs, and maximize revenue. Whether you're a growing D2C brand or an established eCommerce business, Booleanmaths is your go-to solution for better attribution, optimized ad spend, and sustainable growth.

Empower organizations to transform their wisdom into digital experiences that help people.

We are on a mission to help influencers and brands to decrease the gap between collaboration.

Meet our team

Meet the passionate team crafting innovative experiences with creativity, expertise, and dedicationto excellence.

Nitesh Singh

CEO and Co-Founder

Saurav Suman

Co-Founder

Yatin Chaudhari

Software Developer

Ayush Mishra

Growth Manager

Nishigandha Sudame

UX Designer

Kedar Shenoy

Software Developer

Tushar Verma

Software Developer

Dev Dhanak

Software Developer

Our story

In late 2024, Nitesh Singh and Saurav Suman were frustrated with the fragmented marketing stack available to businesses. Growth teams had to juggle multiple platforms for email, ads, hosting, checkouts, and social media—resulting in marketing data being scattered across a dozen tools. There was no true marketing intelligence or centralized decision-making to optimize performance effectively.

To solve this, Booleanmaths was founded with the goal of creating a unified marketing intelligence platform. As data scientists, we wanted to embrace the complexity of marketing and leverage AI-driven content generation, bidding strategies, and automation to empower growth teams. Today, Booleanmaths provides a single source of truth in the chaos, enabling businesses to make smarter marketing decisions, maximize their ad spend, and achieve sustainable, scalable growth.